Leadership Through Social Influence Coursera Quiz Answers

All Weeks Leadership Through Social Influence Coursera Quiz Answers

This course will provide learners with a systematic general framework for analyzing persuasive influence situations. Learners will be able to identify different challenges faced by persuaders and to fashion appropriate strategies for addressing those challenges.

The broad goal is to provide learners with not only an extensive persuasion tool kit, but also with an understanding of how different tools are useful in different situations. Specifically, the course will address four broad topics: strategies for influencing people’s personal attitudes; strategies for affecting social factors influencing behavior; strategies for affecting people’s perceived ability to undertake the desired behavior; and strategies for inducing people to act on their existing intentions.

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Leadership Through Social Influence Week 1 Quiz Answers

Quiz 1: Influencing Attitudes

Q1 .Which of the following are examples of consequence-based arguments?

  • If you exercise regularly, your mood will improve
  • If our team doesn’t finish its task on schedule, the whole project will be delayed
  • This soap contains extra moisturizing cream
  • a and b (If you exercise regularly, your mood will improve & If our team doesn’t finish its task on schedule, the whole project will be delayed)
  • all of the above

Q2. In general, it’s more persuasive to emphasize

  • long-term consequences rather than short-term consequences, because long-term consequences are generally more important to people
  • short-term consequences than long-term consequences, because short-term consequences are generally more important to people
  • short-term consequences than long-term consequences, because short-term consequences are generally more vivid (more real) for people
  • b and c (short-term consequences than long-term consequences, because short-term consequences are generally more important to people & short-term consequences than long-term consequences, because short-term consequences are generally more vivid (more real) for people)
  • none of the above, because people differ in the degree to which they are focused on long-term versus short-term consequences

Q3. In persuading others, the arguments that you find most persuasive

  • will generally also be most persuasive to other people
  • will generally also be most persuasive to other people, but only if you emphasize that these are the arguments that convinced you
  • might or might not be persuasive to other people

Q4. For convincing people that an outcome is likely to occur if a given action is taken, the strategies that are likely to be most effective include

  • describing the mechanism that will bring about the effect
  • emphasizing how desirable the outcome is
  • describing other cases in which the effect was observed
  • a and b (describing the mechanism that will bring about the effect & emphasizing how desirable the outcome is)
  • a and c (describing the mechanism that will bring about the effect & describing other cases in which the effect was observed)

Q5. When people have objections to your proposal, the most effective strategy for persuaders is to

  • never mention those objections
  • mention the objections—but for each objection that is mentioned, also mention a positive (supportive) reason
  • refute the objections

Leadership Through Social Influence Week 2 Quiz Answers

Quiz 1: Influencing Social Factors

Q1. The descriptive norm is

  • a person’s perception of whether other people want him/her to engage in a given behavior
  • a person’s perception of whether other people are performing a given behavior
  • a and b (a person’s perception of whether other people want him/her to engage in a given behavior & a person’s perception of whether other people are performing a given behavior)
  • none of the above

Q2. To encourage home energy conservation, an energy company includes a small card (with different kinds of messages) along with the customer’s bill. Which of the following messages would be descriptive norm messages?

  • Help our community save energy
  • The majority of your neighbors have reduced their energy consumption
  • Partner with us to help save energy
  • a and c (Help our community save energy & Partner with us to help save energy)
  • All of the above

Q3. When a person’s prescriptive norm inclines them against engaging in the desired action, the strategies a persuader might consider include

  • communicating directly with the relevant third parties (the other people whose views are influencing the person)
  • suggesting that the person’s decision should be based on their own views, not the opinions of others
  • providing descriptive-norm information about whether other people are engaging in the behavior
  • a and b (communicating directly with the relevant third parties (the other people whose views are influencing the person & suggesting that the person’s decision should be based on their own views, not the opinions of others)
  • b and c (suggesting that the person’s decision should be based on their own views, not the opinions of others & providing descriptive-norm information about whether other people are engaging in the behavior)

Q4. In trying to persuade Alice to join a health club, Bianca points out that Alice’s friend Celia thinks that Alice should join the club. Bianca is trying to influence

  • Alice’s descriptive norm concerning joining the health club
  • Alice’s prescriptive norm concerning joining the health club
  • Alice’s attitude toward joining the health club
  • a and b (Alice’s descriptive norm concerning joining the health club & Alice’s prescriptive norm concerning joining the health club)
  • all of the above

Leadership Through Social Influence Week 3 Quiz Answers

Quiz 1: Influencing Perceived Ability

Q1. Perceived behavioral ability is

  • a person’s perception of how easy or difficult a given behavior is
  • a person’s perception of whether other people can perform a given behavior
  • a person’s perception of whether other people do perform a given behavior
  • b and c (a person’s perception of whether other people can perform a given behavior & a person’s perception of whether other people do perform a given behavior)
  • all of the above

Q2. Which of the following illustrate the strategy of a persuader’s removing informational obstacles to behavioral performance?

  • a political candidate sends email to supporters giving information about the candidate’s stand on the campaign issues
  • a political candidate sends email to supporters giving information about the location of the supporters’ polling places
  • the recycling containers on a public street have informational signs indicating which items can be recycled
  • b and c (a political candidate sends email to supporters giving information about the location of the supporters’ polling places & the recycling containers on a public street have informational signs indicating which items can be recycled)
  • all of the above

Q3. A company has installed a new financial information management system that employees think is really difficult to use. To address such concerns, which of the following strategies might the company consider?

  • providing opportunities for employees to practice using the new system
  • emphasizing to employees that the new system will save the company money
  • emphasizing to employees that the company is committed to the new system
  • b and c (emphasizing to employees that the new system will save the company money & emphasizing to employees that the company is committed to the new system)
  • all of the above

Q4. Perceived behavioral ability can potentially be influenced through

  • successful performance of the behavior
  • seeing others successfully perform the behavior
  • the persuader’s removing substantive (material) obstacles
  • a and b (successful performance of the behavior & seeing others successfully perform the behavior)
  • all of the above

Leadership Through Social Influence Week 4 Quiz Answers

Quiz 1: Converting Intentions into Action

Q1. Prompts

  • are simple cues that make behavioral performance salient
  • are a useful influence strategy when people have negative attitudes about the behavior
  • are a useful influence strategy when people have doubts about their ability to perform the behavior
  • a and b (are simple cues that make behavioral performance salient & are a useful influence strategy when people have negative attitudes about the behavior)
  • all of the above

Q2. In order for explicit behavioral planning to be successful in getting people to act consistently with their attitudes and intentions,

  • perceived behavioral ability must be relatively high
  • perceived behavioral ability must be relatively low
  • people must have significant doubts about the desirability of the behavior
  • a and c (perceived behavioral ability must be relatively high & people must have significant doubts about the desirability of the behavior)
  • b and c (perceived behavioral ability must be relatively low & people must have significant doubts about the desirability of the behavior)

Q3. Making people feel bad (guilty, hypocritical, uncomfortable) about failing to act consistently with their attitudes can be a risky strategy for inducing behavior change because

  • people can react negatively to overt attempts to make them feel guilty
  • the strategy is prone to backfire if perceived behavioral ability is low
  • the strategy is prone to backfire if perceived behavioral ability is high
  • a and b (people can react negatively to overt attempts to make them feel guilty & the strategy is prone to backfire if perceived behavioral ability is low)
  • a and c (people can react negatively to overt attempts to make them feel guilty & the strategy is prone to backfire if perceived behavioral ability is high)

Q4. When people have positive intentions but fail to act on those intentions, which of the following strategies should persuaders consider?

  • emphasizing the desirability of the outcomes associated with the behavior
  • using prompts
  • showing other people successfully performing the behavior (modeling the behavior)
  • a and c (emphasizing the desirability of the outcomes associated with the behavior & showing other people successfully performing the behavior (modeling the behavior))
  • all of the above
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