International Business Environment Coursera Quiz Answers

Get All Weeks International Business Environment Coursera Quiz Answers

International Business Environment Week 01 Quiz Answers

Quiz 1: Quiz: PEST and PESTLE

Q1. A PEST analysis should focus on which of the following?

[expand title=View Answer]
1.Current and future trends in the macro environment
2.External market environment
[/expand]

Q2. Which of the following would not be a reason for undertaking a PESTLE analysis??

[expand title=View Answer] To set out environmentally responsible business practices [/expand]

Q3. Which of the following is not a political or legal factor within PESTLE?

[expand title=View Answer] Consumer reaction to initiatives for greater competition in the power supply industries [/expand]

Q4. In the term LoNGPEST, the letters LoNG represent which of the following?

[expand title=View Answer] Local, national, global [/expand]

Q5. Sometimes a factor may appear to be relevant to more than only one of the categories of PEST, and a decision has to be made regarding which category it should be located in. Which category would Demographics be located under?

[expand title=View Answer] Social [/expand]

Q6. ‘Pressure groups’ often lobby the government and companies. Which category of PEST would they be located under?

[expand title=View Answer] Political [/expand]

International Business Environment Week 02 Quiz Answers

Quiz 1: Product Life Cycle

Q1. During which stage of the product life cycle might a customer grow to be somewhat indifferent to a product or service?

[expand title=View Answer] Maturity [/expand]

Q2. In which stage does sales volume peak?

[expand title=View Answer] Maturity [/expand]

Q3. The length of time of a typical product life cycle is…

[expand title=View Answer] It can be any length of time[/expand]

Q4. Profits are lowest and highest in which combination of the following?

[expand title=View Answer] Introduction and growth [/expand]

Q5. Which of the following is the correct order of the pattern of the stages in a product life cycle?

[expand title=View Answer] Introduction – Growth – Maturity – Decline[/expand]

Q6. Which of the following industries is likely to have the shortest product life cycle?

[expand title=View Answer] A particular model of cell phone[/expand]

Quiz 2: Boston Box Matrix

Q1. In the Boston Box Matrix, product/service portfolios are analyzed on the relationship between market growth rate and which of the following?

[expand title=View Answer] Relative market share[/expand]

Q2. In the Boston Box Matrix, what order is the most likely order an unsuccessful product or service might move around the matrix?

[expand title=View Answer] Question mark to dog [/expand]

Q3. In the Boston Box matrix stars are characterized by…

[expand title=View Answer] Currently having a low market share, but is likely to achieve future high market growth[/expand]

Q4. Which quadrant in the Boston Box Matrix would be most likely to be characterized by low market share and high growth rate?

[expand title=View Answer] Question Mark [/expand]

Q5. A particular service has a low share of the market and with low potential for market growth. Which quadrant in the Boston Box matrix would it be most likely to be located in?

[expand title=View Answer] Dog [/expand]

Q6. A particular product has a high share of the market and high market growth. Which quadrant in the Boston Box matrix would it be most likely to be located in?

[expand title=View Answer] Star[/expand]

International Business Environment Week 03 Quiz Answers

Quiz 1: 4.9 Quiz

Q1.If an industry has very low set-up costs and potentially high profits it is obviously not an attractive proposition for potential new entrants.

[expand title=View Answer]False [/expand]

Q2. Even with a standard product or service in a mass market, it is still relatively easy to charge a higher-than-average price

[expand title=View Answer] False [/expand]

Q3. Using focus strategies can be really useful in markets where a number of high-powered and successful competitors already exist and are successful.

[expand title=View Answer] True [/expand]

Q4. A differentiation focus strategy is most appropriate when the market is full of price-sensitive customers.

[expand title=View Answer] False [/expand]

Q5. A successful cost leader has higher than average costs.

[expand title=View Answer]False [/expand]

Q6. In a very competitive market, an organization that is a cost leader generates profit by engaging with which of the following?

[expand title=View Answer]
Concentrating on cost reduction alone.

Setting only average selling prices.

Concentrating on both of setting higher selling prices and cost reduction.

Concentrating on both of setting average selling prices and cost reduction.
[/expand]

Q7. Focus strategies are best suited for competition in which type of market?

[expand title=View Answer] Niche market.[/expand]

Q8. Based on your knowledge of the following companies (you may wish to research them before answering this question) which of the companies listed below us only the strategy of differentiation focus?

[expand title=View Answer]
Rolls Royce and Harrods.

Marks and Spencer, and Ford Motor Company.

Cadbury and motoring breakdown/rescue organizations.

Barclays Bank and Cambridge University.

Hewlett Packard and Starbucks.
[/expand]

Q9. Which of the following factors influences to the greatest degree the state of competitive rivalry in an industry?

[expand title=View Answer] Fierce price competition. [/expand]

Q10. Competition is important to organizations as it is part of which aspect of the organization?

[expand title=View Answer] Its external environment. [/expand]

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International Business Environment Coursera Quiz Answers