The Importance of Listening Quiz Answers

Welcome to your ultimate guide for The Importance of Listening quiz answers! Whether you’re completing practice quizzes to reinforce your skills or preparing for graded quizzes to test your knowledge, this guide is here to help.

Covering all course modules, this resource will teach you the crucial role of listening in effective communication, its impact on relationships, and how active listening can lead to better understanding, conflict resolution, and improved collaboration.

The Importance of Listening Quiz Answers for All Modules

The Importance of Listening Quiz 01 Answers

Q1. In social Big Data a “document” refers to:

Answer: any single entry or posting on any type of social media.

Explanation: In the context of social Big Data, a “document” typically refers to any individual piece of content, like a post or entry, shared on social media platforms.

Q2. A paragraph within a blog article would be considered a/an:

Answer: document

Explanation: A paragraph within a blog article is treated as a “document” in the context of social Big Data, which refers to chunks or segments of content within a larger body.

Q3. APIs (automatic programming interface) are used for what purpose?

Answer: To extract social data in real-time from a social site.

Explanation: APIs are used to extract data, including social data, in real-time from social media platforms or other online sources, enabling integration and automated interactions with external services.

Q4. When thinking about your professional persona, which of the following recommendations should you consider? (This question has multiple answers)

Answer:

What happens on the internet, stays on the internet.
Somebody is always trying to figure out who you are, what you do and what your future might hold.
If something is free, you are the product.

Explanation: These recommendations focus on the long-term impact of online presence and the idea that free services often come with a trade-off, such as data usage for targeted advertising or analysis.

Q5. Which of the following text analytics terms is used to describe how people on social “feel” about a topic?

Answer: Sentiment

Explanation: Sentiment analysis is the process of determining how people feel about a topic, often categorized into positive, negative, or neutral sentiments in social media discussions.

The Importance of Listening Quiz 02 Answers

Q1. Which of the following is a common mistake companies make when trying social monitoring systems?

Answer:

Companies assume communities are referring to them by name.
Companies search for nicknames, initials or abbreviations when using social monitoring systems.

Explanation: These are common mistakes companies make when using social monitoring systems. Companies often make the mistake of assuming that users will directly mention them by name or using specific abbreviations/nicknames, missing out on conversations that may refer to them indirectly.

Q2. Regardless of the market you want to monitor, discussions on social are typically about which of the following:

Answer:
- Organizations, including your company and your competition.
- Products and services.
- Topics of interest to the community.

Explanation: Social discussions typically revolve around organizations, their products and services, and topics relevant to the community’s interests. These aspects drive much of the social media conversation.

The Importance of Listening Quiz 03 Answers

Q1. When is it important to use a “for fee” social analytics system?

Answer:

When you need to analyze a topic over a period of time

Explanation: A “for fee” social analytics system is typically used when more advanced features are required, such as analyzing trends over a period of time, handling large data sets, or providing more precise insights compared to free tools.

Q2. Sentiment accuracy is difficult to ascertain on which level?

Answer:

Document

Explanation: Sentiment analysis is more difficult to perform accurately at the document level because the context within a larger text or the complexity of the language may obscure the sentiment compared to smaller text segments like mentions or snippets.

The Importance of Listening Quiz 04 Answers

Q1. Social monitoring is used for which of the following?
Answer:

Developing personal brands
Real-time marketing
Developing social strategies
Crisis management

Explanation: Social monitoring helps in various areas, including building personal brands, engaging in real-time marketing, formulating social strategies, and managing crises as they arise on social platforms.

Q2. The “Give to Get” mantra involves which types of actions?
Answer:

Sharing tweets, blogs, and other media of your influencers with a positive tone

Explanation: The “Give to Get” mantra emphasizes helping others, especially influencers, by sharing their content and showing support to build a reciprocal relationship.

Q3. How does Taco Bell deal with their more “passionate fans” on social media?
Answer:

They create a relationship with them and announce their latest products to these followers first.

Explanation: Taco Bell nurtures its passionate fan base by fostering a relationship with them and keeping them in the loop about new products, often giving them early access.

Q4. When using social monitoring to manage crisis, at which point has the issue been detected too late?
Answer:

When it appears on the news or in print

Explanation: If a crisis only gets detected when it reaches news or print media, it indicates that the situation was not handled early enough, and the damage may have already been done.